PULSE Music Group
Ariel Birkenruth is an accomplished music industry professional with extensive experience in creative coordination and A&R management. Currently serving as a Sr. Creative Coordinator at PULSE Music Group since June 2021, Ariel has previously held various positions including Creative Coordinator and Creative Assistant. Expertise includes developing cross-platform social media marketing campaigns for high-profile artists, supported by analytical skills utilizing tools like Sprout and Facebook Analytics. Ariel's background includes roles at Ourros as A&R/Management, and WMA as a Music Marketing Intern, among others, contributing to talent management, digital marketing, and sync licensing. Educated at the University of Southern California with a minor in Business, Ariel also participated in the prestigious Clive Davis Institute of Recorded Music at NYU.