Erik Janshen is the VP Global DTC at PUMA Group, bringing extensive expertise in strategy, digital business models, retail, and omnichannel operations. With a strong background in P&L responsibility and budget management, Erik has demonstrated leadership in developing international teams and achieving high double-digit business growth. Prior to PUMA, Erik held senior positions at companies such as Tommy Hilfiger and Calvin Klein, where they led significant transformation projects and strategic initiatives. Erik's educational background includes ongoing studies in international business at Université de Cergy-Pontoise and an Executive MBA from Handelshochschule Leipzig, complemented by recent coursework at Harvard Business School focused on digital strategy.
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