Marketing and Brand Management

The Marketing and Brand Management team at Puma is responsible for shaping the brand's global presence and driving demand across various markets. This team strategizes and implements integrated marketing campaigns, manages brand communications, and oversees digital marketing efforts, ensuring alignment with Puma's vision and objectives. By collaborating on initiatives for product promotion, consumer engagement, and retail marketing, they aim to enhance brand loyalty and maximize sales across Puma's diverse athletic and casual footwear, apparel, and accessories lines.