Marketing and Brand Management

The Marketing and Brand Management team at Pura Vida Bracelets is responsible for promoting the brand's mission of sustainability and giving back, while driving engagement through creative marketing strategies. This team collaborates with brand ambassadors and influencers to enhance online presence, manages social media campaigns, and develops targeted marketing initiatives to raise awareness and boost e-commerce sales. They work collectively to ensure that the brand's values resonate with customers and create a lasting impact in the communities they serve.