Candice Siu is a market research professional and data science specialist with over 15 years of experience in managing client accounts and leading key projects. Currently serving as the Client Solutions Director at Pureprofile since 2023, Candice has demonstrated a proven track record of driving business growth and operational efficiency in leading market research agencies. Past roles include Senior Account Director at Dynata and IIS Senior Client Service Lead for Hong Kong and Singapore at Ipsos. Candice holds a Bachelor of Business Administration from Hong Kong Baptist University and has furthered their expertise in data science through programs at prestigious institutions such as NUS Business School and MIT.
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