Aaron Webb

Aaron Webb serves as the Chief Executive Officer of Purple Wine + Spirits, a brand-led company based in Sonoma and Napa, overseeing significant operations involving 170 employees and annual production of three million cases. Previously, Aaron operated as Chief Financial Officer at the same company, where responsibilities included finance, accounting, and strategic planning. Prior experience also includes roles as VP of Finance & Planning at Delicato Family Vineyards and various leadership positions at Brown-Forman, focusing on brand strategy, marketing, and financial management. Aaron holds an MBA in Finance and Accounting from The University of Chicago Booth School of Business and a BS in Economics and Math from Centre College.