Purple Brands
Monica Zumstein is an experienced marketing and business professional with a diverse background in various industries, particularly within the hospitality and wine sectors. Currently serving as a Marketing Coordinator at Purple Brands since May 2019, responsibilities include supporting marketing efforts through project management, budget oversight, and promotional material procurement. Monica has also owned and managed Nan's Carpet Care since 2013, enhancing business development and customer service. Previous roles include Sales Administrative Assistant at Purple Brands, Hospitality and Sales Manager at Karah Estate Vineyards, and positions spanning purchasing, customer fulfillment, and hospitality at respected companies. Monica holds a Bachelor’s degree in Business Management from the University of Phoenix and a certificate in Sales and Marketing in the Wine Industry from Santa Rosa Junior College. Additionally, ongoing education in Lean Six Sigma further complements professional growth.
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Purple Brands
Purple Brands is dedicated to creating extraordinary wine and distilled spirit experiences that surprise and delight. Founded by Derek Benham in 2001, the company produces branded wines as well as custom and private label wines for major U.S. and International retailers and restaurateurs. Purple Brands is based in Petaluma, California, the southern gateway to Sonoma County. The Company operates satellite wineries in the Russian River Valley and in American Canyon, located in Napa County. In 2014, Benham broke ground on a distillery in the small, west Sonoma County town of Graton, where Benham's Gin and Redwood Empire Whiskey are produced. In addition to these new spirit brands, Purple Brands wine portfolio includes Avalon Winery, Four Vines, Scattered Peaks and Raeburn Winery, one of America’s fastest growing wine brands. Sustainability is a key facet of Purple’s operating principles. Over the past decade the Company has made great strides in water and energy conservation and both the Graton and American Canyon wineries are certified sustainable by the California Sustainable Winegrowing Alliance.