Purple Dot - The Waitlist Company.
Ashik Santimon currently serves as CFO and Head of Finance at Purple Dot - The Pre-Commerce Company since August 2024. Prior experience includes roles at Amazon from January 2018 to July 2024 as Head of Finance for Veeqo and Finance Business Partner for various divisions, including UK F3 Retail and the EU Small and Light Low ASP program. From March 2016 to December 2017, Ashik worked at BT as Finance Controller for the BT Security division and as Commercial Finance Manager focusing on cyber security products. Earlier roles include Finance Analyst for Broadband Delivery UK at Openreach and Finance Apprentice in Global Network Services and Central Planning at BT. Ashik holds a CIMA degree from BPP University, obtained from 2012 to 2015.
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Purple Dot - The Waitlist Company.
Purple Dot is the pre-sell waitlist platform that takes the headache out of pre-orders and out-of-stock management – so that eCommerce can always be selling. Whether your PO is delayed, you’re waiting on a restock, or you want to convert hyped demand sooner, we help brands easily sell before stock is in the warehouse. And when brands can sell earlier, they sell more, they meet sales targets sooner, and get size curve data before product has even landed (or has even been made!) When it comes to pre-orders, we’ve thought through everything to create a great experience for both your customers and your internal teams. Purple Dot integrates directly with your existing eComm systems — and powers a high-converting pre-order UX for your customers that holds these orders outside your downstream systems until stock arrives, eliminating warehouse meltdowns. What could your brand do if you could sell earlier? Join our growing list of modern eCommerce partners who’ve achieved up to 97% sell-through before product has landed in the warehouse. Get in touch. We're hiring! bit.ly/joinpurple