Purple Strategies
Michelle Boling, PHR, is a seasoned Human Resources professional with extensive experience in talent management and consulting. Currently serving as a Talent Management consultant at Purple Strategies since May 2023, Michelle collaborates with hiring managers and leadership to enhance talent acquisition and retention strategies. As Managing Partner at Crescendo Consulting, LLC since November 2018, Michelle provides comprehensive HR solutions tailored for small to mid-sized organizations, covering aspects from employee relations to compliance. Additional roles include Outsourced Human Resources Director at The Arc of the United States, where Michelle oversees the entire HR function and partners with leadership on employee culture. Previous experience includes consulting and recruitment roles at notable organizations such as The ONE Campaign, Smith Industries Inc., and The International Foundation for Electoral Systems. Michelle holds a Bachelor of Science degree in International Relations and Economics from the University of Delaware and is a certified Professional of Human Resources (PHR).
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Purple Strategies
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Purple Strategies brings together strategists and communication specialists from across the political spectrum. And with our experience, we’re equally at home inside or outside the Beltway. We also pride ourselves on understanding our clients’ culture and working collaboratively with their team. From designing a comprehensive message strategy toopinion research, integrated advertising, media relations and grassroots outreach, Purple provides a unique perspective on public affairs and the highest level of service and expertise.Why Purple? In our fast-moving, high information society, public attitudes are constantly shifting in ways difficult to predict – and even more difficult to influence. For corporations and trade associations, it’s more important than ever to respond strategically and communicate values that are aligned with society’s expectations. Adding to the challenge, economic uncertainty is fueling an intense partisanship that colors perceptions of issues and events. Increasingly, companies are being drawn into the arena – and subjected to scrutiny – in ways never anticipated even a few short years ago.But for strategists grounded in the dynamics of political campaigns, this kind of conflict and volatility is familiar territory. Recognizing the need for a balanced, bi-partisan approach to corporate communications, reputation management and issue advocacy, Alex Castellanos and Steve McMahon merged two well-established Republican and Democratic firms – National Media and Issue & Image – to create Purple Strategies.