Regina Sica

Regina Sica has a diverse work experience spanning various industries. Regina currently holds the position of Senior Director at Purple Strategies, where they lead effective media planning processes and strategies for multiple corporate reputation and non-profit clients. Regina is responsible for managing client relationships, scope development, and budgeting. Prior to this role, Regina worked as the Director of Channel Planning, Paid Media, and Campaign Management at Purple Strategies.

Before joining Purple Strategies, Regina served as an Associate Media Director at Bully Pulpit Interactive, where they managed and mentored a team of paid specialists in strategy, reporting, and client management. Regina also played a key role in pushing agency point of views, processes, and new business partnerships.

Regina's earlier experience includes positions at Generator Media + Analytics (formerly Gotham Direct), Christ Church, Lockheed Martin, Army Contracting Command, Brand Builders, Yeske-Buie Financial Planning Services, and Vector Marketing. In these roles, they gained experience in project management, financial analysis, marketing coordination, and sales.

Overall, Regina's work experience showcases their expertise in media planning, client management, project management, and leadership.

Regina Sica obtained their high school diploma from Lake Braddock Secondary School. Regina then pursued further education at Virginia Tech - Pamplin College of Business, where they completed a Bachelor of Science (B.S.) degree in Finance and Entrepreneurial Management.