Pinki Shah

Pinki Shah is a seasoned eCommerce and marketing professional currently serving as the Sr. Director of eCommerce & Marketplace at Purple since September 2022. With extensive experience in both leadership and merchandising roles, Pinki managed marketing customer engagement at Redbox Automated Retail, LLC as Director from August 2018 to April 2022, focusing on outbound channels and content strategy for optimal ROI. Prior roles include Head of Merchandising at Groupon and Director of Digital Merchandising at Babies R Us. Pinki's career began in buying roles at various retail companies, including Sears Holdings Corporation and Tween Brands. Pinki holds a Bachelor of Science in Apparel & Textile Merchandising with a minor in Marketing from Eastern Michigan University.