Akriti Ahuja

Sr. Marketing Analyst
at Purpose Financial

Akriti Ahuja is a seasoned marketing analyst currently holding the position of Senior Marketing Analyst at Purpose Financial since June 2023. With a strong background in data analysis and technical project engineering, Akriti has previously worked as a Marketing Analyst and Technical Project Engineer at UC San Diego, where website design for data analysis and visualization was a key focus. Experience includes a role as a Data Analyst at Rang Technologies Inc, analyzing medicine pricing fluctuations, and as a Data Analyst at Edible Arrangements, where ecommerce analytics provided insights into consumer behavior. Akriti also contributed to a capstone project at Charity Navigator, developing a personalized recommender system and enhancing revenue through strategic website modifications. Educational qualifications include a Master's degree in Business Analytics from the University of California, San Diego, and a Bachelor of Technology in Information Technology from NMIMS.

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