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Kathleen Arroyo

Marketing Automation Specialist at Pushpay

Kathleen Arroyo has a diverse range of experience in the marketing field. Starting in 2010, they worked as a Business Development Manager at Digabit, Inc. From 2011 to 2013, they served as a Database Marketing Analyst at IHS, where they collaborated with Marketing Managers on target audience profiles and data requests for marketing campaigns.

In 2013, Kathleen worked as a Marketing Systems Manager on a contract basis at Correctional Healthcare Companies, focusing on administering Salesforce.com and overseeing lead generation programs. Later that year, they became a Marketing Automation Manager at Selling Simplified, handling marketing automation tasks.

From 2014 to 2016, they worked as a Client Marketing Manager at ALM Media, LLC, and then transitioned to the role of GCS Marketing Manager at AMPLEXOR International from 2016 to 2019. During these positions, they gained expertise in client marketing and global content solutions.

In 2019, Kathleen joined Registria as a Digital Marketing Specialist, where they worked until 2020. In this role, they focused on digital marketing strategies. Following Registria, they joined Trimble Inc. as a Digital Marketing Specialist in Civil Design & Engineering from 2020 to 2021.

Most recently, Kathleen started working at Pushpay in 2021 as a Marketing Automation Specialist. In 2022, they joined Catalate as a Marketing Automation Consultant, where they provided expertise in marketing automation.

Kathleen Arroyo holds a Bachelor of Business Administration degree in Marketing from Illinois State University, although the specific start and end years are not provided. Additionally, they pursued a Master's degree at Metropolitan State University of Denver from 2011 to 2013. Furthermore, Kathleen has obtained several certifications, including "Google Analytics for Beginners" from Google in May 2020, "Email Marketing Certification" and "Inbound Certification" from HubSpot in August 2016. It is mentioned that they hold an "Eloqua Mastery" certification, but no specific institution or dates are provided.

Links

Timeline

  • Marketing Automation Specialist

    August, 2021 - present