Katharine Laird

Katharine Laird is an experienced marketing professional currently serving as the Marketing Programs Manager at Snorkel AI since April 2024. Previously, Katharine held the position of Program/Campaign Manager at Google from November 2020 to March 2024, where notable achievements included enhancing the open rate of YouTube promotional emails through A/B testing and implementing a welcome email workflow for an internal innovation newsletter. Prior roles include Scrum Master at Silicon Valley Project Management, where Katharine led the selection of a new LMS system and championed Agile best practices, and Website Content Specialist at DataStax and Carbon Black, Inc., where Katharine achieved significant improvements in publishing processes and web traffic. Katharine holds a degree in Global Public Health from New York University, earned between 2013 and 2017.