Ed Landry is a seasoned business transformation and commercial strategy advisor with over 30 years of consulting and industry experience. They served as a strategy director at RJR Nabisco and manager at Procter & Gamble before becoming a partner at PwC Strategy& in 1996. Currently, Ed leads the Enterprise Strategy team for the Consumer Markets business and is an adjunct professor at UNC Kenan-Flagler Business School. A prolific author, Ed has published extensively on marketing and sales, co-authoring the book "The Four Pillars of Profit Driven Marketing," available in both English and Spanish.
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