Belkys B. Rivera

Belkys B. Rivera has over 15 years of experience in consumer marketing operations and fulfillment. Belkys B. most recently worked at PWX Solutions, a PubWorX Company, where they managed the execution of over 400 magazine subscription retention marketing projects, coordinating multiple milestones and deadlines for 20 brands from 4 publisher accounts. Belkys B. ensured the accuracy of schedules, database selection criteria, and reference grids. Prior to that, Belkys was the Director of Client Services at CDS Global, where they managed and edited the content of 22 customer service websites, implemented marketing initiatives, and supervised the conversion to responsive design. Belkys B. successfully improved transactional activity on the websites by 64% and reduced expenses by 26%. Belkys also worked at Hearst Magazines as a Senior Manager, where they provided operational, customer service, and systems support for the launch of consumer periodicals and membership programs, migration of customer databases, and automation of online transactions. Belkys B. managed relationships with operations and marketing vendors and designed processing requirements for partnership promotions. Belkys' earlier experience includes working as a Manager of Fulfillment at Vision Media & Communications, LLC, where they developed a database for subscriptions management and circulation reporting and tripled the customer base while ensuring compliance with postal and audit regulations.

Belkys B. Rivera completed their Bachelor of Science (BS) degree in Computing and Management at the City University of New York-Herbert H. Lehman College. Additionally, they obtained several certifications including "Marketing Tools: Automation" from LinkedIn in October 2021, "Cert Prep: Excel Expert - Microsoft Office Specialist for Office 2019 and Office 365" from LinkedIn in November 2020, "Excel 2016: Advanced Formulas and Functions" from LinkedIn in November 2020, "Excel 2016: Pivot Tables in Depth" from LinkedIn in November 2020, "Excel VBA: Managing Files and Data" from LinkedIn in November 2020, and "Learning VBA in Excel" from LinkedIn in November 2020.