PWX Solutions
Brendan Callaghan has extensive work experience in the marketing and analytics field. Brendan started their career in 1989 at Reader's Digest, where they held various roles including Associate Marketing Director and Associate Director of Circulation Planning until 2007. In 2007, they joined Summa Direct Marketing Solutions as a Principal until 2011. Currently, they are working at PWX Solutions, a PubWorX Company, as the Executive Director for Reporting and Marketing Analytics since 2010.
Brendan Callaghan attended Harvard University from 1984 to 1988. No specific degree or field of study was mentioned.
PWX Solutions
PWX Solutions is a full-service Direct Response and Publishing Services organization – with decades of experience creating direct response programs, both on and offline, and producing magazines for some of the world’s most well-known brands. PubWorX was founded in 2016 as a partnership between Hearst and Condé Nast to offer scale and innovation to the magazine industry. In 2017 ProCirc, the largest and most innovative consumer marketing outsourcing company in the country, was acquired by PubWorX. With our combined roster of experts, PubWorX offers custom solutions to satisfy the marketing, production and paper procurement needs of any client – large or small. In 2021 PubWorX launched PWX Solutions, expanding its expertise, technologies, services and scale to include Nonprofits, Ecommerce and other sectors. Our direct-to-consumer expertise encompasses acquisition and retention across online and offline channels — from direct mail to email to paid social media. PWX Solutions provides marketing services that leverage best practices on creative, offers, and audience targeting – all while managing aggressive cost controls ensuring maximum ROI on promotional budgets. In publishing production, we offer turnkey services across finance, distribution, procurement, premedia, and workflow technology for print and digital operations. With our track record of success, we enable you to spend less time managing production and more time growing your business.