Wejdan AlGhubaiwi PCM®

Wejdan Alghubaiwi has a diverse work experience spanning various roles and industries. Wejdan Alghubaiwi I currently hold the position of Senior Marketing Manager at Qawafel, where they are responsible for analyzing data to identify market gaps and developing new creative confectionery products. Wejdan Alghubaiwi I also manage the branding process and builds confectionery brands in-house.

Prior to their current role, Wejdan served as the Founder of Mujtama Aljawarib Alzarka, a company established in 2022.

Wejdan Alghubaiwi I have also worked at Maestro Pizza by Daily Food Co, where they held multiple roles including Creative Director, Acting Marketing Manager, and Creative Content Manager. As a Creative Director, they developed the brand persona and launched various marketing activities and campaigns. As Acting Marketing Manager, they managed the marketing department's budget and resources, monitored sales frequency, and oversaw campaign implementation. As Creative Content Manager, they were responsible for managing social media campaigns, building marketing content, and leading the content team.

Wejdan's previous experience includes working as a Creative Team Leader at noon, where they led and guided the content team, conceptualized local campaigns, and wrote press releases. Wejdan Alghubaiwi I also worked as a Creative Copywriter, setting the Arabic tone of voice for targeted audiences, translating content, and developing online and offline content.

To start their career, Wejdan worked as a Translator at Creative Translation.

Overall, Wejdan Alghubaiwi has demonstrated expertise in marketing, branding, creative content development, and translation throughout their professional journey.

Wejdan Alghubaiwi has a diverse educational background. In 2017, they obtained a Bachelor's degree in English Language - Literature and Translation from Imam Muhammad ibn Saud Islamic University. In 2019, Wejdan enrolled in a Nano degree program in Digital Marketing at Udacity. Wejdan Alghubaiwi I also completed a Course in Online Advertising & Social Media from the University of Maryland, which they pursued until 2021. Wejdan has further enhanced their knowledge and skills through an Executive Programme in Branding Strategies to Business Growth at the London Business School. Additionally, in November 2022, they obtained a Professional Certified Marketer (PCM) certification from the American Marketing Association.