The Strategy and Planning team at Qiddiya is responsible for shaping the strategic direction of the company by analyzing market trends, identifying growth opportunities, and ensuring alignment with Vision 2030 objectives. They collaborate across departments to develop actionable plans, monitor progress, and drive successful implementation of projects that support economic diversification and enhance the quality of life in the Kingdom. Through data analytics and strategic oversight, they ensure that Qiddiya remains a leader in the entertainment, sports, and culture sectors.