Betim Balamur is an experienced consultant specializing in data and analytics within the banking sector. Currently at QNB Group since December 2015, Betim has contributed to the development of marketing strategies through extensive data analysis, model performance monitoring, and campaign design. Responsibilities include engaging with both structured and non-structured data for ad-hoc analyses, supporting marketing IT projects, and automating marketing reports. Prior experience includes roles in commercial banking and cash management at ICBC Turkey and Yapı Kredi, with a strong focus on client relationship management. Betim holds multiple educational qualifications, including an English Executive MBA in Business Administration from Istanbul University and a Boot Camp in Data Science from Istanbul Technical University.
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