Guillaume Deriaz

Guillaume Deriaz is an experienced product analyst at QoQa, contributing significantly to the success of the innovative online shop serving a community of nearly one million customers since September 2015. Previously, Guillaume held various roles at QoQa, including digital marketing analytics manager and digital marketing manager, where expertise in analytics, performance marketing, and SEO was leveraged to enhance customer engagement and drive growth. Prior career experience includes a position as a junior ERP consultant, providing tailored support and data analysis. Educational qualifications include a Bachelor of Science in Business Economics from HEIG-VD and a diploma in commerce from Ecole de culture générale et de commerce. Additional training in Marketing Data & Performance was completed at the University of Lausanne in 2022.