Adam Koepfer

Adam Koepfer serves as the Strategic Communications & Purpose Marketing Manager at Quality Bicycle Products, where responsibilities include developing and implementing the company’s global Corporate Social Responsibility (CSR) strategy focused on Diversity, Equity, & Inclusion; Sustainability; Community; and Advocacy. Adam also directs marketing efforts for the Teravail, 45NRTH, and Whisky Parts Co brands, aiming to drive sales and deliver customer-centric solutions. Additionally, Adam is a board member at We Hike to Heal, Inc., contributing to the establishment of the organization’s foundation for creating equitable outdoor spaces for women. Previously, Adam held various marketing roles at Merrell, culminating in the position of Marketing Manager where impactful social and environmental marketing strategies were developed. Adam’s career began in fitness sales at MVP Sports Clubs, quickly advancing through various leadership roles. Adam holds a Bachelor of Science degree from Central Michigan University.