Jesse Edwards

Jesse Edwards possesses extensive experience in the cycling and event management industries. Currently serving as the Ironman Experiences - North American Event Lead at Nirvana Europe since October 2022, Jesse specializes in providing personalized event services for athletes, ensuring a professional race experience. Concurrently, at Playtri Performance Center, Jesse holds the position of Supporting Mechanic and Course Neutral Support, prominently leading events such as the Ironman 70.3 in Lubbock, TX. Jesse's long tenure with Quality Bicycle Products since 2010 includes various roles in vendor brand support and customer service, demonstrating strong leadership and communication skills. Jesse has also contributed as a race mechanic for USA Cycling since 2009, and held managerial positions in previous bike shop roles, showcasing a solid foundation in both mechanical expertise and retail operations.