James Carroll is a growth marketing and demand generation leader with over 13 years of experience in the field. They have led marketing initiatives at companies such as Heap, Cisco, and Tableau, utilizing data-driven strategies to optimize campaigns and drive pipeline growth. Currently serving as the Global Director of Scaled Demand Marketing & Product-Led Growth at Qualtrics, James emphasizes audience insight and multi-channel marketing. Their consultancy, Obstacles Are Opportunities, allows them to provide marketing and leadership coaching services. James holds a Bachelor's degree in Marketing and Information Systems from the University of Utah.
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