Qualtrics
Kristy Gordon is a seasoned marketing professional with extensive experience in digital and web marketing, particularly in driving lead generation and executing marketing strategies. Currently serving as Principal Analyst for Global Web Marketing at Qualtrics since January 2022, Kristy has also held various roles at Clarabridge, Cvent, WARC, and others, showcasing abilities in campaign management, content development, and collaboration across marketing teams. A graduate of James Madison University with a Bachelor of Arts in Communication and Media Studies, Kristy's career highlights include leading successful webinar series, optimizing paid social programs, and building media partnerships to enhance brand awareness and support sales objectives.
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Qualtrics
162 followers
Qualtrics Experience Management (XM) is the only software platform that helps brands continually assess the quality of their four core experiences—customers, employees, products, and brands. With Qualtrics XM, organizations can be at every meaningful touchpoint, for every experience, and predict which changes will resonate most with stakeholders.