Amy Wachal

Amy Wachal has over 25 years of experience in marketing and advertising. Amy currently works as a Marketing Manager at Quench USA, Inc., where they manage communication strategies and data-driven marketing plans to increase lead volume, acquire new business, and improve customer retention. Prior to joining Quench, Amy spent two years at Waterlogic before the company was acquired.

Before their current role, Amy worked as a Marketing Manager at GameGuard Outdoors, where they supported the development and implementation of the company's brand strategy. Amy also managed the creation and development of weekly branded emails and analyzed and reported on email, social media, and website statistics.

Amy has a diverse background in the advertising industry. Amy previously worked as a self-employed individual at The Indigo Spring from 2013 to 2016. Prior to that, they held the position of Senior Art Director at FKM from 2004 to 2011, where they developed and sold national television campaigns for various brands. Amy also worked as a Senior Art Director at Hawkeye FFWD Inc from 2001 to 2004, where they were responsible for the branding campaigns of clients such as the Make-A-Wish Foundation and Alltel Wireless.

Earlier in their career, Amy served as an Art Director at The Richards Group from 2000 to 2001, where they developed marketing communications for multiple brands. Amy also worked as an Art Director at Hadeler Sullivan and Law from 1996 to 2000 and interned at Harwood Marketing Group from 1995 to 1996.

Overall, Amy Wachal has a strong background in marketing and advertising, with a focus on brand strategy, communication strategies, and the development and implementation of effective marketing campaigns.

Amy Wachal obtained a Bachelor's degree in Communication Arts from Texas A&M University-Commerce in the period from 1993 to 1996. Following this, they pursued a Master of Business Administration (MBA) degree with a specialization in Marketing from the University of North Texas between 2009 and 2012. Subsequently, Amy completed a Master of Fine Arts (MFA) degree at the University of North Texas from 2016 to 2019.

In terms of additional certifications, Amy earned a Google Analytics Individual Qualification from Google Analytics for Business in December 2019. In February 2020, they obtained a Google Adwords Search Certification from Google Ads. Furthermore, Amy possesses a Digital Marketing Certificate from Cornell, obtained from eCornell, although the specific time of acquisition is unknown.