Matt Poor is a seasoned Creative Director at Questex since December 2019, where responsibilities include overseeing the transition of live events to virtual and hybrid formats while enhancing marketing campaigns. Prior experience includes serving as a Senior Designer at Questex, where Matt developed cohesive branding strategies across various sectors. Matt has held significant positions at Informa as a Senior Marketing Designer, at Penton as a Senior Marketing Designer, and as a Freelance Art Director for the NFL. Educationally, Matt holds a Bachelor of Fine Arts in Communications Design from Parsons School of Design, and has contributed to academia as an Adjunct Professor of Design at both Parsons and the Fashion Institute of Technology. Notable achievements include brand development for the New York Public Library and contributions to high-profile projects for HBO and The New York Times.
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