Esther Vernhout - Sanders

Esther Vernhout - Sanders is a seasoned marketing professional with extensive experience in brand strategy and integrated marketing. Currently serving as Senior Brand Strategist at Rabobank since March 2023, Esther previously held the position of Global Head of Marketing at FREENOW, overseeing marketing strategies for the Beat brand across five Latin American countries. Esther's prior roles at eBay included Integrated Marketing Manager for SMB in the Netherlands and Belgium, as well as B2B Brand Manager, developing impactful marketing plans. Additional experience encompasses account management and marketing project management at True Ideas and Art of Branding and research internships involving brand perception at the Dutch Embassy in Nicaragua and KPN. Esther has also held leadership roles in student organizations during academic tenure at the University of Twente, where a Master’s degree in Communication Studies was earned with cum laude honors. Educational achievements include multiple MiniMBAs in Management and Marketing and courses in Behavioral Design Fundamentals.