Kaitlin Colston

Kaitlin Colston has a diverse work experience spanning over several industries. Kaitlin is currently the Director of Marketing at Race Communications, where they lead a cross-functional team to effectively market the company's value. Prior to this, they served as the Senior Content and Digital Marketing Manager at Race Communications, where they developed digital strategies and drove user engagement and conversion through research and analytics.

Before joining Race Communications, Kaitlin worked as a North American Marketing Strategist at propelland, where they developed and communicated strategic marketing plans and provided copywriting support. Additionally, they were the Owner of The Story Is Found, where they worked with brands to develop and execute content marketing strategies.

Kaitlin also has experience in the event technology industry, having served as a Content Marketing Manager at Bizzabo. Kaitlin played a key role in driving impactful in-person experiences and business outcomes through the company's events cloud.

Earlier in their career, Kaitlin held positions such as Director of Sales and Marketing at Endless Events, Property Management Specialist and Leasing Consultant at Legacy Partners, and Photographer at Kaitlin Colston Photography, Cornerstone Photography, and Farmers Insurance.

Overall, Kaitlin's work experience showcases their expertise in marketing, content development, and event management, with a strong focus on driving business results through strategic initiatives.

Kaitlin Colston obtained a Bachelor of Arts (B.A.) degree in Photography from Columbia College Chicago, which took place from the academic year 2007 to 2010. In addition to their formal education, they have acquired several certifications in various areas related to marketing. These certifications include Social Media Marketing, HubSpot Reporting, Inbound Marketing, SEO, Content Marketing, Google Ads Search Certification, Digital Advertising, Contextual Marketing, Inbound Sales Certification, and Inbound Marketing Certified from institutions such as HubSpot Academy, HubSpot, and Google. The certifications span from 2011 to 2023.