Mayra Cruz is an experienced marketing professional with a diverse background in various leadership roles across multiple companies. Currently serving as Marketing & Inside Sales Manager at Racing Cargo since January 2022, Mayra is responsible for developing and implementing marketing strategies, optimizing customer journeys, and conducting market analyses. Previously, Mayra held the position of Directora General at Modular City from July 2019 to February 2023 and worked as Marketing Manager at Lowe's México from June 2015 to July 2019, where responsibilities included managing offline and online marketing, executing strategic marketing plans, and overseeing budget administration. Earlier experience at Havas Media encompassed various roles, culminating in Director de Cuenta, where oversight of account management and media strategy was essential. Mayra holds a degree in Comunicación con especialidad en Publicidad from Facultad Ciencias de la Comunicación, obtained between 2003 and 2007.
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