Britta Pichler

Britta Pichler is a seasoned product marketing manager with extensive experience across various companies, currently serving as the Global Strategy & GTM Lead for Europe at Radancy since August 2023. Expertise lies in developing and executing global go-to-market strategies, optimizing RFP processes, and enhancing cross-functional collaboration. Previous roles include product marketing management at CELUM, where significant strides were made in content strategy and SQL conversion rates, and at b2match, focusing on digital campaign execution and market segmentation. Additional experience spans positions at bwin, Metalogix GmbH, Encore Software, and a marketing assistant role at Junior Blind of America, emphasizing a consistent track record in driving revenue growth and product launches. Britta holds a Bachelor of Science in Business Administration with a specialization in Marketing from Chapman University.