Kirsten Minnon

Kirsten Minnon is a seasoned public relations professional with extensive experience in consumer-focused PR strategies, currently serving as Vice President at Matter Communications since May 2014. Kirsten leads PR initiatives for notable clients, including Fortune 6 CVS Pharmacy and major retail brands, while playing a crucial role on the leadership team to foster client relationships, manage multi-million dollar budgets, and mentor junior staff. Prior to this, Kirsten worked at Citizens Bank, developing a media strategy that generated significant earned media and enhancing social media engagement across multiple states. Kirsten's career also includes event management at Tidewater Catering and Hospitality Resources, as well as internships in public relations and human resources. Kirsten holds a Bachelor of Science in Management from Providence College and an MBA in Marketing from Southern New Hampshire University.