Laurence Wolfrath

Laurence Wolfrath has a diverse work experience spanning over several industries. They currently hold the position of Head of Performance & Paid Marketing at Rado Watch Co. Ltd. since 2022. Prior to this, they worked as a Responsable Marketing at ArcInfo from 2018 to 2022. From 2012 to 2017, they served as the Marketing Manager Switzerland at Tissot SA. Before that, they worked at Mido Watches as the Brand Manager for Switzerland, France & Austria, and later as the International Merchandising & Communication Manager from 2001 to 2012. They also have experience as an International Marketing Assistant at Official ZENITH Branch of LVMH Swiss Manufactures SA from 2000 to 2001. Laurence's earlier roles include International Sales Assistant and International Merchandising Assistant at Tissot SA, International Sales Assistant at Certina, and Reiseleiterin (tour guide) at Kuoni. They began their career as an Assistante F&B at Hotel Royal Savoy Lausanne and as a Réceptionniste at Novotel hotels.

Laurence Wolfrath has a diverse education history. In 1989, they attended the Ecole supérieure de commerce de Neuchâtel, where they obtained their Diplôme in 1993. In 1999, Laurence studied at CEFCO - Centre romand en formation continue, where they earned a degree as an Assistante en communication d'entreprise, specializing in marketing, sales, PR, and communication. More recently, in 2017, they completed a Cycle certifiant en stratégie digitale at CREA - OMNES Education, focusing on digital marketing. In 2018, Laurence obtained a Specialiste médias sociaux degree in Digital Marketing from SAWI.