RAENA
Asegaf Maulana is a Brand Partnership Associate at RAENA, responsible for maintaining relationships with local brand suppliers and managing exclusive projects. Previously, Asegaf worked at SMBM Indonesia Corpora in Retail Operations, focusing on sales generation and product education for Kwangya merchandise. At Shopee, Asegaf served as a Business Development Analyst, managing key accounts in the Fashion category, executing numerous campaigns, and successfully doubling the Average Daily Order of 50 brands. Asegaf also held a position at PT Tokopedia, where responsibilities included planning workshops and building relationships with sellers. Early career experience includes serving as a Museum Educator, providing guided tours and managing social media content. Asegaf holds a Sarjana Humaniora degree in English Literature from Universitas Islam Negeri Bandung.
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RAENA
Our vision at Raena is to build South East Asia’s deepest and most trusted retail network without owning any stores. Our mission is to leverage this retail network to make high quality and high value products accessible to the customers of South East Asia.