Raiffeisen Bank International
Henrieta Arslanová is an accomplished marketing professional with extensive experience in the financial sector. Currently serving as Head of International Retail Marketing at Raiffeisen Bank International AG since January 2022, Henrieta previously held leadership roles in marketing at Equa bank a. s. and Equa Financial Services. Henrieta's career includes significant contributions at HSBC, where various positions ranged from New Media & Visibility Manager to Digital Marketing Manager, leading initiatives in brand visibility, media buying, and digital marketing campaigns in the Central and Eastern European region. Academic credentials include a Master's degree from Masaryk University Brno, along with an MA in Marketing from London Metropolitan University and a certificate in Digital Marketing from The Institute of Direct and Digital Marketing.
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Raiffeisen Bank International
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Raiffeisen Bank International AG (RBI) is an Austria-based company and a part of the Raiffeisen Banking Group Austria (RBG). It serves commercial customers and financial institutions in Austria and Central and Eastern Europe through its network of subsidiary banks, leasing companies and specialized financial service providers. It operates through five segments: Central Europe, which encompasses Czech Republic, Hungary, Poland, Slovakia and Slovenia; Southeastern Europe, comprising Albania, Bosnia and Herzegovina, Bulgaria, Croatia, Kosovo, Romania and Serbia; Eastern Europe, encompassing Belarus, Russia and Ukraine; Group Corporates & Markets, which covers operations in Austria, including Austrian and international corporate customers, business with the RBG and specialized financial institution subsidiaries, and Corporate Center, which fulfills central control functions in RBI, such as Treasury, and includes other Group units and minority interests.