Evan Faber

We cure BrandXiety (brand anxiety), the looming feeling of dread that your brand is not being its best self. It probably sounds something like – "I'm not standing out from the competition." "Customers don't understand what makes us special." "Our sales are not what they should be." "I'm not sure who we should be marketing to." "Our brand looks outdated." "We need a stronger online presence." "People aren't talking about our brand." "We've changed what we offer, but our branding hasn’t caught up." "Our team isn't aligned on what our brand stands for." "I want to reach a new audience without losing my current one." "How can we make our customers loyal to our brand?" We can help you silence those voices– putting you in control of your brand – so you can rely on yourself and your team, as much as anyone else, to develop future marketing and branding strategies. — WHAT WE DO Identity Crisis Management (Brand Identity Development): Discover or rediscover your brand's core identity, including its purpose, mission, vision, values, and personality. Brand Anxiety Relief (Brand Positioning): Address the stress and uncertainty around your brand’s market position and audience connection through effective positioning strategies. Narrative Disorder Therapy (Brand Messaging and Communications): Create cohesive and compelling brand messages to eliminate inconsistencies and confusion, ensuring a solid narrative presence. Audience Engagement Strategy (Relationship Therapy): Develop strategies to increase audience interaction and reduce apathy towards the brand, fostering deeper connections. — HOW WE DO IT Brand Raising Sessions: Thirty to ninety-minute sessions to address your brand’s biggest challenges. Start getting solutions in hours, not months, with ongoing support throughout the development and implementation of your brand. Full-Service Branding Projects: Comprehensive branding projects to address your brand’s strategy needs.