Raizen
Carla Salgueiro Barella is an experienced Executive Sales Manager at Raízen, overseeing approximately 300 retail sites and Major Accounts in São Paulo while managing a diverse portfolio including fuels, Lubricants, and digital channels. With a proven track record of delivering around $1 billion in annual proceeds and leading a team of 10, Carla has achieved top-ranking sales performance in Brazil and champions gender balance initiatives. Prior to Raízen, Carla held various significant roles at Shell, including Head of Lubricants Marketing Brazil and Customer Operations Manager for Latin America, where responsibilities encompassed strategic marketing, sales operations, and P&L management. Educationally, Carla holds a Master's degree in Executive MBA from Insper and a Bachelor's degree in Mechanical Engineering from FAAP. Additional qualifications include a Master Class in Digital Acceleration from Hyper Island.