Valentina Greco

Valentina Greco has over 15 years of experience in marketing and CRM, currently serving as Marketing Manager at RAJA Italia since February 2010, where responsibilities include managing multichannel plans, implementing direct marketing strategies, enhancing website usability, and overseeing the marketing budget. Prior to this role, Valentina worked as a Marketing Campaign Coordinator, focusing on campaign targeting and optimization, and served as a CRM Analyst at BMW Bank GmbH, where duties involved segmenting customer contacts and managing co-marketing activities. Valentina holds a Master's degree in Business Administration with a specialization in Marketing and a Bachelor's degree in Economics, both from Università degli Studi di Bari, as well as a diploma in Geometra from Istituto Tecnico Euclide Caracciolo.