Cédric Dufour

Cédric Dufour has worked in the retail and digital industry for more than 20 years. In his tenure with Rakuten, he has filled various leading positions in EMEA, including COO of Rakuten France and Managing Director of Open E-Commerce Europe and currently serves as CEO and President of Rakuten TV. As a core member of Rakuten Europe’s management team, he played a vital role in establishing Rakuten’s shopping and membership platforms across Europe. Before working at Rakuten, he filled various General Manager and VP Finance positions at a range of dynamic international companies, including FNAC in Spain, Roche Bobois and KPMG in France. Cédric holds a degree from NEOMA business school.