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Laura J Biggs

Head Of Creative at Ralph

Laura J Biggs has a diverse work experience in creative roles spanning various companies. Laura J started their career as a Junior Creative - Copywriter at Wunderman, where they worked on direct marketing projects for clients such as Ford and Land Rover. Laura J then joined Skive and Soup as a Digital Creative, where they developed their skills in conceptualization, art direction, and copywriting while working on brands like Kit Kat and Carlsberg.

After that, Laura worked at EHS 4D Group as a Creative, undertaking a range of tasks including art directing shoots for Odeon and working on creative and copy briefs for Tesco, Peugeot, Barclays, and Nestle. Laura J also contributed to the winning Eon pitch during their time there.

Laura then spent a year in Sydney as a Freelance Creative, working on projects for reputable agencies and assisting in winning pitches, creating digital campaigns, and writing TV ads for various clients. Laura J also contributed to campaigns for Pfizer, Vodafone, Westfield, Optus, Commbank, Veet, Durex, and Australian Women's Fitness magazine.

Returning to the UK, Laura worked as a Freelance Copywriter at SapientNitro for a short period before joining LE COOL GROUP as a Writer, where they worked from 2015 to 2018.

Most recently, Laura joined Ralph in 2018 as a Creative Lead, leading campaigns for clients such as Red Bull, Netflix, and Sony. Laura J managed and mentored a team of strategists and creatives and executed successful campaigns, including doubling the following of Netflix's Ragnarok through a video piece they conceptualized, wrote the script for, and oversaw the edit. Laura J also led the creative for Netflix's The Crown and Better Call Saul, incorporating innovative strategies like an influencer send-out campaign with burner phones for the latter.

Throughout their career, Laura has demonstrated expertise in creative copywriting, digital marketing, art direction, campaign management, and team leadership.

Laura J Biggs attended Birmingham City University from 2006 to 2009, where they obtained a Bachelor's degree in Visual Communication (Graphic Design).

Links

Timeline

  • Head Of Creative

    June, 2022 - present

  • Creative Lead

    July, 2018

  • Senior Creative

    December, 2015

  • Creative Copywriter

    July, 2013