Bo Balogun

Bo Balogun has a variety of experience in the sports and entertainment industry. Bo is currently serving as the Head of Content | Sports at Range Media Partners, where they lead content across film and TV, finds, develops, and produces IP in the sports and sports adjacent verticals, and collaborates with athletes, storytellers, and platforms. Prior to this, Bo was the Head of Brand and Content | Partner at I AM ATHLETE.

Bo also has a significant tenure at Nike, where they held multiple roles. Bo began as the Brand Marketing Athlete + Teams, overseeing strategic partnerships for Nike on the West Coast and managing relationships with professional and collegiate sports teams and players. Bo then became the Brand Marketing Nike Men's Training, leading insights, strategic plans, and brand experiences for Nike's first venture into men's training. Bo also served as the Nike Brand Insights Manager in Chicago, where they led and uncovered insights that informed apparel and footwear development and enabled the brand to connect with and sign new athletes and entertainers.

Prior to Nike, Bo worked at Suite Partners Inc. as the Digital Content Studio Manager, overseeing a team that captured and edited content for brands. Bo also worked as a Supervisor at the company. Bo began their career as a Marketing Specialist at Cox Media.

Overall, Bo Balogun has a strong background in content creation, partnerships, brand marketing, and insights, with a focus on the sports industry.

Bo Balogun earned a Bachelor of Science degree in Marketing from the University of Dayton, where they studied from 2004 to 2007.