Guillaume Brocart

Guillaume Brocart is a seasoned professional in global e-commerce and brand marketing, currently serving as Head of E-commerce at Rapha and as the founder of ROXPROUD, a collective for LGBTQ+ hybrid athletes. With experience in senior roles at well-known companies such as Montblanc and Rodd & Gunn, Guillaume has driven significant e-commerce growth and performance marketing strategies across multiple markets. They hold a Master's in International Business from ICN Business School and have developed expertise in digital marketing, CRM, and omni-channel strategies throughout their career. Additionally, Guillaume has contributed to academia as a consultant in luxury management, shaping the next generation of industry leaders.