Jason Soh is a data-driven marketing strategist with extensive experience in digital marketing and performance analytics. They currently serve as a Regional Senior Data Strategist and Performance Specialist across multiple companies, including team x (Omnicom) and RAPP, where they lead data strategy and campaign analysis. Previously, they worked at 8VI Holdings Limited as a Senior Digital Marketing Specialist, where they significantly increased course enrolment conversion and achieved high return on ad spend through data insights. Jason holds a Bachelor's degree in Chemical Engineering from Curtin University Malaysia and has a background in online marketing and process engineering.
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