Evelin Santos

Evelin Santos currently serves as the Head of Business Operations MX at Rappi, a position held since May 2023, where responsibilities include improving the performance of trade, marketing, and media campaigns for major clients in the Foods vertical, such as Danone and Kellogg's. Additionally, Evelin has experience as a Growth Senior Analyst and Vertical Lead of Foods | Monetization MX at Rappi, focusing on customer support and performance reporting. Prior to Rappi, experience includes a role as a CX Analyst at RappiCard México and a Workforce Management Junior Analyst at Kavak.com, where Evelin developed strategic plans and managed employee training programs. Evelin's career began as a consultant at the Centro de Desarrollo Empresarial, UNAM CANACINTRA, contributing to business plan development and support for SMEs. Educational achievements include a degree in Economics from Universidad Nacional Autónoma de México and a high school diploma from Hispano Mexicana.