Midlands-based developer Rare has been making golden memories and redefining gaming genres since 1985, and exclusively on Microsoft platforms since joining Microsoft Studios in 2002. In that time, the studio's pursuit of innovation and quality has led to the creation of Xbox Avatars, the double BAFTA-winning Kinect Sports titles and new IP including Kameo and Viva Piñata – all added to a stable that already holds Battletoads, Banjo-Kazooie, Conker and Perfect Dark. 

2015 saw Rare take the opportunity to celebrate this incredible heritage in Rare Replay, a collection of 30 games carefully curated for its 30th anniversary. In more recent years our investigations into cutting-edge motion control resulted in the multi-million-selling, double BAFTA-winning Kinect Sports series. With development now firmly established for Xbox One and Windows 10, we're still hard at work here in our custom-built English countryside HQ. 

Galvanised by the opportunity to celebrate our heritage with the Rare Replay anniversary collection, we followed it up with our most ambitious undertaking to date: creating a world of legendary pirate adventures for players to tackle together in Sea of Thieves. Then came X019 in London and the unveiling of Rare's very latest world of wonder, Everwild.

Rare's custom-built development studio is based in the Midlands, UK.

Video Games

Rare Ltd

Rare Ltd's headquarters in Twycross, United Kingdom

Chris Marlow

David Allmond

Andrew Betts

Brandon Lane

Jon M.

Edward Ainsley

Mathew Gregory

Chris Johnson

Stuart Holland

Neil Topham

Thomas Mahon

Thomas Humphries-Wright

Louise R.

Martin N.

The Engineering Team at Rare Ltd is responsible for developing the software and technology that powers the studio's innovative and genre-defining games. This includes designing and implementing gameplay mechanics, graphics rendering, motion control integration, and backend services for titles like Sea of Thieves and Everwild. The team leverages cutting-edge technology and collaborates closely with other departments to ensure high-quality, immersive gaming experiences exclusive to Microsoft platforms.

Engineering Team

The Art and Animation Team at Rare Ltd is responsible for creating the visual and aesthetic experience of the company's games. This includes conceptualizing and designing characters, environments, and special effects, as well as rigging and animating characters to bring them to life. The team ensures that the artistic vision is consistently executed across all projects, contributing to the overall innovation and quality that Rare Ltd is known for.

Art and Animation Team

The Production Team at Rare Ltd oversees the entire lifecycle of game development, from concept to final release. This includes managing project timelines, coordinating between different departments, ensuring that milestones are met, and maintaining the quality of the final product. They also handle video production for promotional content, trailers, and internal video needs. Their work is crucial in bringing Rare's innovative and genre-defining games to life on Microsoft platforms.

Production Team

The Leadership Team at Rare Ltd is responsible for steering the creative and technical direction of the company. Comprised of expert professionals such as the Principal Artist, Principal Software Engineer, Principal Gameplay Engineer, and Principal Animator, this team ensures that development projects align with Rare's high standards of innovation and quality. Their collaborative efforts guide the studio in creating groundbreaking and memorable gaming experiences across Xbox and Windows platforms.

Rare Ltd

Org chart

Teams

Engineering Team

Art and Animation Team

Production Team

Leadership Team

Offices

Rare Ltd

Org chart

Teams

Engineering Team

Art and Animation Team

Production Team

Leadership Team

Offices

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