Sophia Newman

Experiential Merchandising Associate at Rare Beauty

Sophia Newman is currently an Experiential Merchandising Associate at Rare Beauty since June 2025, bringing extensive experience in the beauty and fashion industries. Previously, as a Makeup Artist/Stylist at SEASON Magazine from September 2021 to July 2025, Sophia led project management and creative direction for multiple photoshoots while ensuring cohesive styling and collaboration with creative teams. Notable internships include roles in Visual Merchandising at Tarte Cosmetics and as a Beauty Advisor at SEPHORA, where Sophia excelled in market analysis, visual presentation, and client consultations. An undergraduate degree in Marketing from Indiana University’s Kelley School of Business is currently being pursued, complementing an artistic background with education from the Orange County School of the Arts.

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