Rocky Sanchez Tirona is currently the Managing Director at Fish Forever within Rare since January 2013. Prior to that, Tirona held the role of Vice-President for Philippines & Pacific Islands at the same company. Previously, Tirona worked as the Managing Director of Campaigns Social Response at Campaigns & Grey from June 2005 to 2013, and as the Creative Director at the same company from 1997 to 2005. Tirona graduated from the University of the Philippines with a Bachelor of Arts (BA) degree in Psychology in 1988.
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