Sascha Barby (MBA) is a business executive with over 15 years of experience in corporate leadership, product management, and business development. Currently serving as the Vice President of Live Customer Experience at RATIONAL AG in Germany, Sascha oversees the strategic implementation of sales and aftersales concepts while creating engaging content for various platforms. Previously, Sascha held several key roles at RATIONAL AG, including Vice President of Product Management Application and Senior Director Global Culinary Experts, where expertise in market analysis and product development was demonstrated. Sascha earned an MBA from the University of Liverpool, further enhancing their strategic and operational capabilities. Colleagues recognize Sascha as a strategic and driven professional who consistently delivers profitable results.
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