Susie McBeth

CMO at Raw Fury

Susie McBeth has a diverse work experience in the field of marketing, communication, and writing. Susie started their career as a Freelance Writer, Community, and Marketing Consultant in 2011, where they provided services such as marketing and communication strategies, influencer marketing, copywriting, and more for various companies.

In 2014, they worked as an Entertainment Writer at Metro UK, where they wrote articles about film, TV, books, games, and lifestyle topics. Susie showcased their attention to detail and fact-checking skills while working within tight deadlines.

In 2016, Susie worked remotely as a Marketing Manager and Editor for MELEWI, managing and curating the company's blog. Susie also provided writing coaching to staff members and handled the publishing calendar.

Susie founded Publish Monkey in 2015, where they aimed to help creatives make noise and gain visibility through writing, social media, and self-publishing. Susie provided tools, knowledge, and affordable services like book editing and writing coaching.

From 2017 to 2019, Susie worked as a Senior Community Manager and Influencer Manager at Paradox Interactive. Susie was responsible for community management operations, launching games, and growing communities. Susie also managed two active brands and a top-secret unannounced project.

At Milky Tea Studios in 2019, Susie served as a Marketing and Communications Manager, developing and implementing a marketing strategy for game releases. Susie focused on influencer marketing, PR, community building, and partner collaborations.

From 2011 to 2022, Susie was a Blogger for The Huffington Post, writing about various topics and demonstrating their versatility in different article types.

In 2021, they joined Limit Break Mentorship as a Mentor for Video Game Marketing and Communications.

Currently, Susie is working as the Chief Marketing Officer (CMO) for Raw Fury, where they are responsible for developing and executing impactful marketing strategies, brand development, and positioning to drive player engagement, brand awareness, and revenue growth. Susie is known for crafting comprehensive marketing plans, staying ahead of market trends, and capturing the attention and loyalty of gamers.

Susie McBeth's education history includes attending Hillcrest without obtaining a degree or specifying a field of study. Additionally, Susie McBeth obtained a certification in "The Neuroscience of Strategy and Creative Leadership" from LinkedIn in June 2023.

Links

Previous companies

Paradox Interactive logo
Bespoke Digital logo

Timeline

  • CMO

    January, 2022 - present

  • Senior Brand Manager

    November, 2019