Elisabeth Unverricht

Elisabeth Unverricht is a seasoned professional with extensive experience in digital strategy and consulting. Currently serving as Principal Consultant at Ray Sono since May 2020, Elisabeth previously held the position of Director Digital Strategy at Aperto - An IBM Company from June 2012 to May 2020, and also worked as a Digital Strategist. Prior roles include Senior Planner and Intelligence Manager at argonauten G2 and Advertising Research Consultant at Deutscher Sparkassen Verlag GmbH. Elisabeth began their career as a Research Analyst at Goldmedia Group. Academically, Elisabeth holds a Magister Artium degree in Publizistik, Empirische Kommunikationsforschung, Wirtschaftswissenschaften, and Politik from Freie Universität Berlin, complemented by foundational studies in the same fields at Ruhr University Bochum.